One of the reasons I got into licensing was to gain a better understanding of the relationship between brands and people. Along the way, while I have seen plenty of trends come and go, one of the constants throughout my career has been that people buy licensed goods because it gives them a sense of belonging. I have seen this in so many areas of my own life, as well as through others: The genuine excitement displayed between fans of […] Read More
One of the reasons we love working with Tasty Peach is the way in which they have built a meaningful fan community both online and off. The following is fan Matcha’s experience: Tasty Peach Studios came into my life at the right time. I first heard about TPS through an advertisement of the zombie alpacas on Tumblr. I became even more curious after I saw an unboxing video from Jayneewastaken on YouTube. I was in a dark place at the time and I […] Read More
Larry Seidman’s career journey with DBG which he founded twenty years ago, ended in the spring of this very challenging year. He has begun a new chapter of his career and life. We learned a lot from him over the years and have distilled this into the following Top Ten Larryisms: Be positive. The glass is always half full. Or, leave it half full for later. Except later never comes and dinner’s over and you’ve already paid for that half full […] Read More