Dimensional Branding Group (DBG) is excited to announce a new Tasty Peach licensee: Great Eastern. Great Eastern will augment the current Tasty Peach line with stationery, electronic accessories, socks, beanies, and more.

Originally founded in 2007, Tasty Peach is making a hard world a little softer, with a universe of adorable kawaii style characters and a story of inclusivity. Tasty Peach has grown through grassroots marketing across social media, maker platforms, and fan conventions. Originally launched at retail in Hot Topic, Piq, and independent comic and anime stores, their licensing program includes partnerships with Aurora, Funko, Goodie Two Sleeves, Bare Tree Media, and A&A Global.

“Squee! We love their products so much. We have attended all of the same fan conventions over the years and see the draw their booth always has. We’re super happy to be represented alongside so many of our favorite characters not only with Great Eastern, but with Aurora and Goodie Two Sleeves – Rilakkuma, Tokidoki,  Bananya and more,” says Ryan Zanfei, creator of Tasty Peach.

Morgan Ward of DBG says, “At Dimensional Branding Group, we are excited to add such an innovative, fan focused company. We believe Tasty Peach is complementary to their current anime and manga focus and will appeal to many of their current customers. One more licensee to help us conquer the world with cuteness, love, and inclusivity.”

Great Eastern Entertainment specializes in the design and manufacturing of novelty goods based mainly on Japanese animation and video games with complementary domestic media licenses. Historically, Great Eastern has had a presence at over 400+ conventions nationwide every year and is known for including innovative features not always seen in competitive product.

DBG is a brand extension agency focusing on brand licensing and business development, bringing unique, fun properties to life with entertainment, toys, games, and a wide variety of merchandise geared to please core audiences and new fans alike.


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